Humble realization… and admission. Even though I already knew the potential graveness of the situation that your product is designed to resolve and hence one of the factor of my signing on, I let some of my packaging/1st impression business image mentality go askew a moment.
Sorry mom, you said don't judge a book by it's cover
Seriously, in a playful way I thought what a hookey logo and name but my point to all of us, myself included, is that it's 100% the opposite. Our own financial aspirations aside, it is an exact representation of the core of what this service is all about… what it delivers to the client.
I find it refreshing to be able to meet my goals in a way that can be appreciated so much by the client and my being so assured of their ROI, monetarily and personally.
Knowing that Costas is not pron to feigned care and concern for his clients, I for one personally agree and am on board with the concept that there is a strong sense of mission and purpose to this, within the 'business is business' environment.
Everybody's different but hey Costas I just thorough the gauntlet out there for everybody to pick up and see what we can do with it.
YOUR TWO QUESTIONS:
To continue to live the final line of my 'personal' not business goal statement…
"I know I have paid for all my tomorrows by the actions of each today"
Whatever is appropriate and within my power to fulfill the answer to #1